Keep Going - an Outdoor Adventure

We hit the road in our Sprinter van to get away and get inspired. Follow our YouTube channel and get ready for some cool outdoor designs dropping soon!

Who’s haunting your house harder right now? You? Or actual ghosts? They’re probably annoyed that you’re doing their job better than them. You know, moaning, wandering the halls, moving things around in the kitchen with no particular purpose... there’s no actual reason for this question, just wanted to make a funny observation........

Funny how things happening around you can change your perspective on stuff like... say... an alien abduction.  2019- "Probably rather not..." 2020- "Probably, why not!?"

Everyday Things

A few days ago when we first realized the gravity of this situation I wondered how to steer a small brand in the right direction during these tumultuous times. On Thursday, we had our worst sales day ever in the store (down by 95.4% from our average). I didn’t panic but there was a part of me that wanted to freak out over the thought of us having almost no store sales for weeks. 
Remember sitting in biology class, entranced by your teacher describing prophase, telephase, and other additional phases while thinking "If only I could split myself in half so I could do my homework twice as fast!"?
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This is an honest question, no judgement. Maybe a handful of dead flowers makes perfect sense to some people. It just seems like there are so many better ways to say "I love you!" or even "you're decent!" than some mutilated plants. Chocolate is great, back scratches are great, a bottle of wine is very great, some sad murdered roses... whatever floats your boat, I guess...?


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Join the Vardagen crew to celebrate all things V-Day! Food! Fun! Drinks! New Limited-Edition Valentine's Day Product Drop!

From the people who brought you the incredibly relatable "Brushing your Teeth" sweatshirt, comes a new design that is, in stark contrast, completely unlike anything you've ever experienced. Yes, perhaps you've felt the unimpressed glares of three cats simultaneously BUT it seems unlikely that all six malicious eyes stared out of the same being! Once believed to be a normal, domesticated fur ball, this creature unexpectedly evolved not one but two additional heads! Perhaps there is more to this thing than initially thought...

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It’s another late night for me and you’d think I’d be ready to wind down after some craziness over the past week. We just did Black Friday, Shop Small Saturday, Cyber Monday, and T-shirt Tuesday all right in a row. I only got to take a break on Thanksgiving Day but other than that it’s one 14-16 hour day after the next. Oh, it sounds like I’m complaining, but I’m really not. I love this stuff or else I wouldn’t do it- and, you guys make it all worth while.
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Well, somehow it’s almost the end of November, and that means chaos for our workload and waistlines.  I just want to get this all down so we, I mean you, know what we’re doing for all these special holiday sales.
When we drop a new product we never know how it will connect with people. Right now we have a collection of “normal things” and “abnormal things” going on and we’re careful to not over explain designs because we want people to just have fun with them and take them any direction their little hearts desire… and quite often people connect with our products in ways we wouldn’t even imagine.
Probably one of the hardest lessons to learn when trying to get any significant project off the ground is how to brush off the dirt in the aftermath of obstacles and mistakes. How many hits can you take before you accept that something can't be done?
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So Tuesdays are where it’s at!
We’re going to announce a new design every other Tuesday, post about it that week and then release it a week later. So our cadence will be announce, release, announce, release and we can all be thinking Taco Tuesdays just became T-shirt Tuesdays, or Taco and T-shirt Tuesdays or whatever.
Halloween is a fun and weird time of year where spooky imagery comes out of the horror genre corner of culture and joins the mainstream. We love it but we don't love the idea of an "obligatory" halloween shirt.
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